Seizing Opportunities – Free Offers Should They Be Avoided

Do you grab opportunities with both hands?

I’ve been faced with a couple of opportunities this month and I’ve grabbed them.  They are the sort of opportunities you look at and question that they’re too good to be true.  Someone offering something for nothing.

In fact its becoming quite a popular marketing technique.  Offer someone something for free, be it a taster session, free trial, or discovery sessions.  I’ve tried two different sessions, one around marketing and the other about entrepreneurs (dream rooms).  And I’ve taken a lot of free and useful learning from both of them.

There are three secrets to this,

  1. Don’t be afraid to try them.  Check them out and make sure they’re genuine – not Scams, but try them.  The companies running these incentives are working on a numbers game.  They expect a greater proportion of people will not sign up, but some will and that’s where they make their money.
  2. If you don’t want to buy, provide fair reason and feedback.  They want to provide a great product that people want and will accept your answer.
  3. Be sure you know what your business needs before you have to make the decision whether to buy.  If you don’t, this is the point you could get talked into something you don’t need.

Have you taken up any online free offers?  Why not share your experiences here.






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